Will I Be The Listing and The Selling Agent of Your Home?

Listing and Selling Agent, Will It Be Me?

The answer is yes, I can be the listing and selling agent, more commonly known as a dual agent - but should I be?

Listing Agent

When my firm lists for you for sale and I represent you,  I am your confidant, the one who markets your property, looks after your best interests and makes sure your home is top of mind amongst buyers agents. My marketing efforts ensure your property is found on the MLS, that agents in the area and beyond know about your listing for sale. I ensure that that other agents are noticing your listing with their clients in mind. Most often your listing is shown because I am doing my job properly. My job is to get your home shown. Once your home gets an offer, my job is to work with you and to represent you to get the best offer, with the best conditions. I am not the buyers agent unless you agree to my representing you both.

See this short video from the North Carolina Real Estate Commission.

Buyers Agent

Many buyers have a buyers agent already. They may contact me off my "For Sale" board, or via my internet marketing, but very often they get to work with their own Buyers Agent.  The buyer agent's job is to report to and to be their advocate in finding out about the property, working with the available information when you are ready to make an offer and help you through the process of purchasing a home. It is not always a good idea for the buyer to be represented by the Seller agent. 

Take a look at this short video set about by the North Carolina Real Estate Commission.

Dual Agent

A dual agent must represent buyers and sellers fairly. They are not allowed to share knowledge from either party about the other. The dual agent will be divided between parties with competing interests. You need to be really clear on what your agent needs to represent for you and what the job you require to be done. Be careful and be fully clear on this before agreeing

Designated Agency

Designated Agency comes about when a firm that you have your home listed with has a different agent in the same office who has a buyer that they represent that would like to buy your home. This is more common. You would sign a designated agency agreement with the firm where the buyers agent continues to look after their buyers interests and the listing agent looks after the Seller.

I hope this information helps you when considering selling your home of purchasing one. I am always on hand to assist you if you have any questions regarding this matter. As a real estate professional with many years experience, I would be your honored advocate working in your best interests.

Huntersville | Cornelius | Davidson | Mooresville | 

Terrell | Sherrills Ford | Denver NC

Lake Norman Listings

The Art Of The Negotiation can Make or Break a Real Estate Deal

Negotiating and Offer

Once the Buyer and the Seller have started the offer and/or counter offer process, the Agent is the one responsible for negotiating on their clients' behalf to get the best deal for them. The Agent, whether she is your Listing Agent or your Buyer's agent, will often have to advise you, the client on the decisions that may affect the deal.

Each negotiation process involves financial and emotional risks, which are often very tricky. Not every agent would have developed all the skills to assist you to get the best offer or deal for you and your circumstances. An experienced Agent is a plus. But a savvy Agent with your best interest at heart is key.

The negotiation process involves many different negotiations

• It starts with the listing presentation
• Terms and conditions need to be negotiated and dealt with up front, so the way forward is smooth
• The Buyer agreement and the representation by the buyer agent.
• The “other” agent, whether its the buyers agent/sellers agent are a huge step in this process to find the win win deal
• The Home Inspection and the issues that may arise
• Property Disclosure and the ‘faults’ surrounding your home
• Contingencies and the negotiation around that.

Sales can easily be lost as agents do not always know how to cross the final gap in the negotiating process. Sometimes a solid deal needs to be renegotiated at the last minute to include information the Home Inspection comes up with and if your agent has not prepped you at the beginning of the negotiation and you have not discussed this possibility, she may not be able to deal with this, ill advise you and you could loose your sale. Emotions run high at this time!

When Choosing the right agent - think about me. I have many years experience in the local Lake Norman real estate market. The negotiation process is my strength and I am still friends with 99% of the people I have sold homes to or sold their homes. Most of my business is referral business, which says something about the way I work.

Call me 704-534-9334 or email Karen@KarenBrowder.com, lets have a cup of coffee and chat and lets see how I can help you with a win-win deal and a comfortable move with no issues. Buying or Selling - I am here to assist you in a professional and responsible manner. 

It's the Art of the Negotiation that wins and the end of the day! If you are buying or selling a home in the Lake Norman area, contact me.

Lake Norman Homes for Sale.

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  16125 Jetton Road

  Cornelius, NC 28031

  $4,950,000

  • 5 bds
  • 8 ba
  • 12482 sq ft
  • Status: Active
  • Listing #: 2210106

  One of a kind Mediterranean style villa w/spectacular view. Stucco exterior w/Barrel Tile roof, Cast Stone details, dual garages.Elevator, Hdwoods, Tr...

  Listing courtesy of Ivester Jackson Properties
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  15521 Jetton Road

  Cornelius, NC 28031

  $4,500,000

  • 6 bds
  • 11 ba
  • 10321 sq ft
  • Status: Active
  • Listing #: 2003789

  This home has it all! 4 car garage, 6 bedrooms, 6 full and 5 half baths, 7 fireplaces, all with stone surrounds, 3 wet bars, elevator, wine cellar, 3...

  Listing courtesy of Carlyle Properties
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  18394 Nantz Road

  Cornelius, NC 28031

  $4,200,000

  • 7 bds
  • 10 ba
  • 10400 sq ft
  • Status: Active
  • Listing #: 2217962

  A sanctuary of water, privacy, warmth, and refinement. Classic Spanish architecture appointed with every luxury. Right at home with family life, high ...

  Listing courtesy of Allen Tate Company
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  16505 Jetton Road

  Cornelius, NC 28031

  $3,995,000

  • 4 bds
  • 6 ba
  • 7304 sq ft
  • Status: Active
  • Listing #: 2214711

  Lake Norman's "Green Gardens Estate" for the most discriminating owner. " Best of Show" award winning home designed by renowned a...

  Listing courtesy of Allen Tate Company
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  15503 Fishermans Rest Court

  Cornelius, NC 28031

  $3,790,000

  • 5 bds
  • 6 ba
  • 6884 sq ft
  • Status: Active
  • Listing #: 2217819

  Stunning sunset & island views from this European Country style estate on dual point lots of over an acre in The Peninsula. Gourmet kitchen w/ Viking,...

  Listing courtesy of Ivester Jackson Properties
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  19101 Peninsula Point Drive

  Cornelius, NC 28031

  $3,600,000

  • 6 bds
  • 7 ba
  • 10760 sq ft
  • Status: Active
  • Listing #: 2199778

  Panoramic views from almost every room.Two story great room, master bedroom with access to lakeside terrace-library & private study, gourmet kitchen o...

  Listing courtesy of Ivester Jackson Properties
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  16607 Flying Jib Road

  Cornelius, NC 28031

  $3,199,000

  • 6 bds
  • 8 ba
  • 9116 sq ft
  • Status: Active
  • Listing #: 2220378

  Waterfront custom home w/understated elegance at every turn. Old World charm meets seamlessly to create perfect lakeside retreat. Each room adorned ...

  Listing courtesy of Ivester Jackson Properties
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  20124 Bascom Ridge Drive

  Cornelius, NC 28031

  $3,100,000

  • 5 bds
  • 7 ba
  • 9484 sq ft
  • Status: Active
  • Listing #: 3002347

  This home is a charming oasis with quiet grandeur and enchanting views. The sprawling 9000+ sqft interior has room for everyone with its master and 4 ...

  Listing courtesy of Ivester Jackson Properties
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  17606 Westward Reach Road

  Cornelius, NC 28031

  $2,749,000

  • 6 bds
  • 8 ba
  • 8540 sq ft
  • Status: Active
  • Listing #: 2207512

  Dazzling unobstructed views of Lake Norman greet your guests at the front door. Dock the boat and entertain them poolside from the fully equipped outd...

  Listing courtesy of Allen Tate Company
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  16621 Jetton Road

  Cornelius, NC 28031

  $2,699,500

  • 6 bds
  • 6 ba
  • 6223 sq ft
  • Status: Active
  • Listing #: 2201732

  Absolutely stunning waterfront estate perfectly situated to incorporate main channel views from all living areas & BRs. Chef's kitchen w/ 2 islands, ...

  Listing courtesy of Ivester Jackson Properties

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